Leisure-wear giant lululemon is now selling shirts made from Geno’s plant-based nylon, which looks and feels like traditional nylon but is produced without fossil fuels.
What: The same price as nylon made from fossil fuels and ready to “drop in” to the production process, Geno’s plant-based nylon is made from fruit sugars fermented in yeast gene edited to evoke a specific reaction.
Who: The nylon is made by BIO member Geno, which is innovating a host of biobased materials from a palm oil substitute that prevents deforestation to beauty products, health drinks, and raw materials for production.
A fruitful partnership: The product is in stores just two years after lululemon took equity in Geno to enable development.
The impact: The sales, which began April 18, advance lululemon’s goal of using only renewed or recycled nylon—their most common raw material—by 2030.
What they’re saying: “We’ve proven that Geno’s plant-based nylon technology works, and we look forward to it working at scale,” to dramatically reduce the nylon industry’s environmental footprint, says Geno’s Sasha Calder.
Read our interview with Geno on Bio.News.